Sat, 25th January 2020
Digital Marketing and Communications
This Module Covers the principles and functions of digital marketing Concepts. You will be taught the key elements in developing a critical understanding of the impact of digital transformation on the formation of organisations and communications in order to effectively implement powerful digital marketing campaigns that engage and covert the contemporary customer.
This Particular unit will prepare one for an assignment only at the end of the module.
The Qualification is taught face-to-face, through lectures, tutorials, seminars and laboratory session, by NCC qualified tutors.
NCC Education is regulated by Ofqual (Office of the qualifications and examination regulator) to award the QCF Level 7 Diploma in Business in England.
The official name on the certificate will be Unit Certification: Digital Marketing and Communications (10 ECTS Credits)
- The Context of Digital Marketing and Communication
- Digital Marketing Strategy
- Integrated Marketing Communications
- Understanding Customer Behaviour
- Big Data, Marketing Analysis and Research
- The Extended Marketing Mix
- Digital Marketing Campaigns
- Agile Marketing
- Customer Relationship Management
- Managing Digital Marketing
- Monitoring and Measure the effectiveness of Digital Marketing Strategy for your chosen organisation
Lectures, hands on practice & workshops
School Leaving Certificate
NCC Education 'Digital Marketing and Communications' Module | 10 ECTS credits
Saturday 25th January 2020
Saturday 25th April 2020
9.00pm - 1:00pm
The ICCS qualification or a minimum of 6 O’levels to enroll on the IDCS. To start the BSc 2nd year students must have successfully completed the IDCS or an equivalent qualification. Only students who complete all BSc 2nd year modules can move on to the final year of the Middlesex University BSc.
Since short courses are normally beginners courses most do not have specific entry requirements. With regards to the programming short courses a basic understanding of this field is recommended. A good level of English is essential.
IT Professional Courses
Entry requirements for these courses depend on the course in question. Normally those who apply for such courses have a number of years of work experience within management or IT.
If you do not have the necessary requirement we also provide you with foundation courses that will provide you with the entry requirement for your diplomas.
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